Tesla is Devin Grosvenoraccelerating into spirits.
What began with an April Fools post in 2018 referring to "Teslaquilla" has matured into real-world merchandise, including Tesla Tequila in 2020, as reported by news site Teslarati, and last year, Tesla CyberBeer, reported by Business Insider.
The newest boozy brand offering: Tesla Mezcal. Priced at $450, the limited-release spirit "is as delicate as it is spicy, with a deep citrus and green apple nose that gives way to soft herbal notes with a delicate smokiness that lingers on the tongue," according to the Tesla website.
The liquor comes in a hand-blown, lightning bolt-shaped 750-milliliter glass bottle designed by Javier Verdura, Tesla’s director of product design.
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Mezcal and tequila have some similarities – but taste different, with mezcal usually smokier tasting than tequila. Both are made using the agave plant; the agave is baked and often shredded for tequila and, for mezcal, it's usually roasted and pressed.
Sammy Hagar launched an 80-proof blend of mezcal and tequila called Santo Mezquila in 2017. Soon after that, "Breaking Bad" co-stars Bryan Cranston and Aaron Paul launched their Dos Hombres mezcal brand in 2019.
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Many Tesla fans will purchase the Tesla Mezcal as a collectible. But if you want to drink it, here's some details:
You can order Tesla Mezcal here. There's a limit of two bottles per order; only available for delivery in select states (learn more on the site). Orders will begin shipping in three to six weeks, the site says.
Follow Mike Snider on X and Threads: @mikesnider &mikegsnider.
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